Category Archives: Product photography

Never commission a photograph of your product.

 It may shock you to hear these words from a commercial photographer, it certainly took me by surprise as one of the guiding principles handed down when I started to serve my time in Advertising Photography in 1986, but it was … Continue reading

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The trouble with stock library pictures

First there is the risk of deja vu, like the insurance company who launched a hugely expensive new website only to discover that the homepage image of the receptionist was the same as their biggest competitor’s website. Or how about expending the … Continue reading

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Three questions to ask yourself before you commission commercial photography:

1.)   Would you rather spend £300 on some pictures to keep your website up to date with your product range or spend £1,000 on insightful product photography to see a significant growth in sales? The cheapest is usually not the best value. 2.)   … Continue reading

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